SEO Help: 20 new steps to get your website to Google´s #1 page 3rd Edition: David Amerland
Google Semantic SearchSearch Engine Optimization (Seo) Techniques That Get Your Company More Traffic, Increase Brand Impact, and AmpTaschenbuchvon David AmerlandEAN: 9780789751348Einband: Kartoniert / BroschiertSprache: EnglischSeiten: 240Maße: 228 x
Google Semantic Search:Search Engine Optimization (SEO) Techniques That Get Your Company More Traffic, Increase Brand Impact, and Amp David Amerland
Google Semantic Search:Search Engine Optimization (SEO) Techniques That Get Your Company More Traffic, Increase Brand Impact, and Amplify Your Online Presence David Amerland
Deep inside Google, brilliant researchers have crafted breakthrough ?semantic search? techniques that are already transforming Google?s day-to-day search results. What does that mean to you ? It means that if you want to be discovered on the Web, yesterday?s SEO techniques aren?t good enough anymore. Now, for the first time, there?s a book that tells you what to do instead ? in plain English. Whether you?re doing your own SEO or supervising an agency, David Amerland?s Google Semantic Search will help you: Boost your site?s rankings today -- and tomorrow! Take advantage of the Knowledge Graph, TrustRank, AuthorityRank, and other search innovations Improve the way you execute on content and social media marketing Take advantage of specialized Google ´´search verticals,´´ including Image and Mobile search Learn which social bookmarking services contribute to Google search ranking, and how to make the most of them Avoid (or stop using) old-fashioned techniques that are now counterproductive Throughout, Amerland draws on deep knowledge of Google?s internal workings to give you a complete playbook for next-generation search optimization ? whether you?re doing it in-house, or you want to get maximum value from your SEO agency! Product Description Optimize Your Sites for Today?s Radically New Semantic Search Breakthrough ?semantic search? techniques are already transforming Google??s search results. If you want to be found, yesterday?s SEO techniques won?t cut it anymore. Google Semantic Search tells you what to do instead?in plain English. David Amerland demystifies Knowledge Graph?, TrustRank?, AuthorityRank?, personalized and mobile search, social media activity, and much more. Drawing on deep knowledge of Google?s internal workings and newest patents, he also reveals the growing impact of social networks on your SEO performance. Whether you do it yourself or supervise an agency, this is your complete playbook for next-generation SEO! ? Learn how Google is delivering answers , not just links? and what it means to you ? Profit from Google Now? and the fragmented, personalized future of search ? Prepare for Knowledge Graph? by growing your online reputation, authority, and trust ? Stop using 10 common SEO techniques that no longer work ? Discover the truth about Trust Ranking??and 10 steps to take right now ? Go way beyond keywords in today?s new era of content marketing ? Strengthen the ?social signal? you create on Twitter, Facebook, Google+, and LinkedIn ? See why the ?First Page of Google? is rapidly become obsolete ? Drive unprecedented business value from your online identity and influence ? Learn how Google captures meaning in unstructured data? and give it what it wants ? Plan for all ?4 Vs? of semantic search: Volume, Velocity, Variety, and Veracity ? Rapidly transition from technical to strategic search optimization http://helpmyseo.com/google-semantic-search.html Features + Benefits Easy-to-follow instructions that reflect radical changes at Google and beyond David Amerland demystifies Knowledge Graph(TM), TrustRank(TM), AuthorityRank(TM), personalized and mobile search, social media activity, and much more in this plain-English book teaching how to be ahead of the curve when it comes to SEO techniques. Drawing on deep knowledge of Google´s internal workings and newest patents, he also reveals the growing impact of social networks on SEO performance. This book is designed for businesspeople, not technologists, and gives easy-to-follow instructions that reflect radical changes at Google and beyond.